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Narragansett: ROCK ON

Cher E
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NARRAGANSETT: BEER CAMPAIGN
By re-positioning Narragansett’s market strategy to create an emotional connection with the audience. The new concept used targets younger adults but also the general crowd by having a new tag line “ROCK ON” along with using vibrant, fun nostalgic rock themes.
beer marketing campaign music rock thunder lager narragansett minimal social
beer marketing campaign music rock thunder lager narragansett minimal social
beer marketing campaign music rock thunder lager narragansett minimal social
Narragansett: ROCK ON
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Cher E's profile

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Cher E's profile
Toronto, Ontario, Canada

Narragansett: ROCK ON

Re-marketing strategy for Narragansett Lager.

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Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives